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automation

RD Station and Google Sheets: automatically exporting leads to spreadsheets

Get to know how to automatically send leads to Google Sheets from RD Station, a marketing automation software

automation

APIs and grocery carts

What is an API and what it is for? This post will introduce it without using technical language.

automation

Google Apps Script with OAuth2

Google Apps Script is packed with many features to enhance other Google products. One of these features allows Google apps to connect with third party services. This feature will be presented …

development

Static sites with Jekyll and Github Pages

Websites are rarely built from scratch. There are many tools and frameworks which provide built in structures to build and publish websites on the internet. This post will present Jekyll, a static …

marketing

Exploratory research for modeling personas

Personas are much used as guidance for developing products and services that people want. Defining personas help guide not only the direction of the product, but also processes related to customer …

marketing

Scientific experiments for businesses

At academies, knowledge is obtained when executing tests on laboratories, controlled environments that allow for easily identification of causes and effects. Resulting knowledge is trustworthy and the …